Louise left Senior College having completed University Bursary in Mathematics, Classics, Physical Education, English and Japanese. She moved to Otago University to study Neuroscience but soon realised this was not her main interest.

She returned to Auckland University and studied Media and Television for a year. This led to a position at TVNZ in the Advertising and Sales Department looking after their agencies. She left to do her “OE” and travelled to Europe where she worked in investment banks in London focussing on marketing.

A move to Sydney gave the opportunity to work in a branding/design agency where she was involved in the strategic advertising and branding side of business. She returned home to New Zealand two and a half years later to take up employment in an advertising agency where she worked on the New Zealand Lotteries account. Eventually she was the Account Director and, when the account moved to another agency, she followed.

Louise married another graduate from Senior College, Iain Chapman, and they have one son Hunter. She has recently returned to work for a marketing agency and has been doing some consultancy work for an Australian company specialising in marketing to women who market to women. Louise is also a part-time strategist for a small agency and of course busy being a mother.  In five years time, she would like to be a senior strategist or the General Manager of an agency.